Tag: SEO

  • Why Use Social Submitting Tools Like Only Wire?

    Why Use Social Submitting Tools Like Only Wire?

    When you are working on and building a new blog or website, getting it off the starting block with regards to visitors, followers and subscribers is not an easy task. In fact it is extremely hard work in the beginning. As time goes on it is like a snowball effect, visitors to your blog or website can begin to grow exponentially and gain a momentum that can catapult you into the blog stratosphere.

    We all know that we need to keep the site fresh, adding quality, interesting and informative content on a regular basis but, it does not matter how much great content you have, how funny, clever or valuable it may be, you have to drive traffic to the site so that they get to see it, read it and learn to love and appreciate it. Once they do then they will come back.

    So the key is not just to create the content but to get people to see it. And, if you think that posting a link to your facebook page and tweeting it will drive you the numbers that you will need to grow, then I am afraid you are going to be disappointed. Don’t be fooled into thinking that it will be easy because it won’t but, with a well formed plan, a few tools to assist you, something interesting to say and a lot of perseverance, you CAN do it

    To get your website in front of people that are interested in your subject matter and message, you also need to get yourself out there contributing on other websites that have a lot of traffic. Registering and contributing to forums, commenting on blogs,  joining groups and social media pages and adding to the conversation, answering questions on yahoo answers will all help. This takes time, a lot of time.onlywire-submission-list-icons

    You can also submit your content to many different websites that get huge amounts of traffic like reddit, tumblr, stumbleupon and wordpress to name but a few.

    If people like what they see on these third party sites then they will hopefully click through to your site to see more. Once they get to your site then, if they like it, they will read a bit more and maybe sign up for your updates or to get your free offer and, over time become loyal subscribers.

    If you keep doing this then eventually your traffic will grow to a level where you can make it profitable and generate a life supporting/changing income from it. Of course, the sooner you can get to this critical mass of followers the better. And, I can help you with that.

    Now, if this seems like an impossible task then let me help you, as there are shortcuts that you can take to cut down on the pain and heartache (ok so a bit over dramatic but you get the picture)

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    Services like onlywire can help distribute your blog posts and content to up to 50 different social media websites. You can also send to multiple accounts on each of those creating an almost infinite number of links back to your site.

    Now the key here is NOT to get the links, although that is an additional benefit. If you are trying to improve your SEO then this is not the best way to do it. The reason to use this service is to increase the exposure to your content, getting people back to your site.

    By sending out to 50 or more social networking and bookmarking websites every time that you write a post or add content then you will get more traffic. Also, if people like what they see, they will also share it, especially if you encourage them :-).

    Look at it as a kickstart, starting the ball rolling to hopefully gain  momentum. 

    Once you have that critical mass then your site will take on a life of it’s own and you can stop all of these shenanigans to concentrate on producing more stellar content for your readers and cash paying customers.

     

    Some other Social media submission services to take a look at.

    www.onlywire.com
    http://linkluv.co
    http://www.socialmarker.com/
    http://socialadr.com/

    I will be doing an in depth video on the different ways to drive traffic to your website including the methods described in the QSC plus a few more.

    In the meantime please add your comments below and, if you think this article is interesting and informative and has been of help to you then if you would be kind enough to share it I will be eternally grateful. 

    I AM HAPPY TO SAY THAT THE COMMENTS ARE NOW BACK IN THEIR RIGHTFUL PLACE AND BEHAVING PROPERLY AGAIN THANKS TO A GREAT CODER I FOUND ON FIVERR.

     

  • Forget SEO – It Is A Total Waste Of Time

    Forget SEO – It Is A Total Waste Of Time

    Forget SEO – It Is A Total Waste Of Time

    Now, I know that this is a controversial statement but hear me out before passing judgment on my parentage or doubting my sanity..

    I am NOT saying SEO is dead per se. You can, with a lot of work rank a website for long tail and low competition keywords, although getting a new site to rank for highly competitive keywords is like pushing water uphill, and is not going to happen whatever those SEO professionals tell you.

    The perception that organic rankings in google is free is incorrect.

    My point is that the amount of time it takes and the associated costs to get a site ranked, especially in a competitive niche, is not always worth the effort.

    With paid traffic you can switch it on and off as you like and you can easily and accurately measure the ROI.

    Who is Lloyd Hester and What Does He Know?

    Gone are the days where you could rank a site on page one of google in a few minutes. I know, I used to do it. Try typing in “Who is the number one SEO expert” into google or “Lightning Fast Google Rankings” or click on these links to go straight there.  Who is the number one SEO Expert? or just Number one SEO expert and also lightning fast google rankings  NOTE:  In reality, this is not that impressive if you remove the inverted commas the result disappears from the first few pages at least.

    Continuous and Ongoing Changes For Marketers

    What worked then does not work now. And, what works today will probably not work tomorrow.

    The Guru’s have stopped selling SEO ranking tools and gone over to selling youtube ranking, Amazon sales machines and running webinars for profit!

    If you are working on SEO then you are aiming at getting google to rank your site in the search engine ranking pages (SERPS).

    Google’s terms state that any type of manipulation to improve rankings is a bad thing. Not up there with fox hunting or mistreating defenceless animals but they do not like it and spend their lives trying to find out how we do it and blocking it.

    They really don’t like it. I imagine that their underground, protected shelter looks a lot like the CTU unit out of 24. Who knows, maybe they have their own Jack Baeur running about searching out and torturing those of us planning a Black Hat campaign on the World?

    Any form of link building that is done for the purpose of improving your site’s position in the SERPS  is against the mighty G rules. That’s it.

    Not only that, google are continually updating their algorithms to cause us pain and giving them silly names like penguin and panda!

    Now this being said, of course, there are a lot of ways to build links and I am not suggesting that you totally ignore them. However, in my humble opinion, I would forget SEO for SEO’s sake.

    Content Is King – Oh Yes

    Content is king and if you are producing and posting relevant, informative, educational and interesting content that provides value to your readers, you will find those people will naturally talk about it, it will get syndicated and links will grow naturally.

    Posting to snapchat (HUGE at the moment) facebook, Instagram, twitter, Pinterest and youtube can all help drive traffic to your site and if you get a lot of interaction, retweets, pins. Likes etc, then you could well get promoted into googles prized ‘first-page’ for a certain low competition keyword.

    Using on-page SEO techniques are a different matter, however, if you are producing content it does not take long to optimise it properly which will give you a boost.

    Adding the right h1, h2 tags, using keywords in your title and related phrases in the body text is all good and will make a positive difference.

    But, if you want to drive guaranteed traffic to your site then I would suggest paying for traffic. Shock, Horror.

    If you value your time then this is by far the cheapest way. Running a facebook campaign is not expensive and as long as you get a reasonable ROI then it is not a problem.

    Spending all your time and effort trying to rank a website only to get it slapped down a few places, replaced, or worse still totally wiped out in a few weeks is soul destroying and whilst we can shout at google all we like, it is their ball and they can do what they like with it (well nearly)

    If you are building amazon affiliate sites for example, why spend hours writing unique content and building links to it when you can put up a site quickly, run an ad campaign and get instant results. If it does well ramp it up, if not then move on the next one.

    Always The Exception To The Rule

    There are always exceptions to the rule and I am sure there will be plenty of people who will be quick to tell me of their SEO gymnastics and phenomenal results but, I would put a pound to a penny that there are very few of them that have ranked for a very competitive term.

    It is still easy to rank for “What to do in Azerbaijan for the over the fifties” or “The best vinegar to make pickled onions” But, to rank for a term like “best mobile phone” or “top t-shirt designs” the chances are it is not going to happen.

    You can even sell it to someone who has not read this post and let them try to SEO the crap out of it and see if they can rank it.

    Overall, the work it takes, and the unreliability makes it a fools errand.

    Of course, I do not expect everyone to agree but I have yet to see an argument that has made me change my mind.

  • Google Social Search Is It A Game Changer?

    Google Social Search Is It A Game Changer?

    Google social search Is It A Game Changer

    Google social search has been around since 2009 but it recently has had some recent changes. There is a good reason for this. Read on and you will see why.

    The thing is, as internet marketers, we carry on with what we do and some of us spend a lot of time on SEO forums and blogs to try and understand the nuances of the latest search engine optimisation techniques and tricks.

    Not all of the participants on these sites know anything at all about SEO, they just spout stuff that they have read on other sites or even worse, make it up as they go along. I always find it best to do my own tests and make up my own mind based on the results of my testing. I often find that different strategies can have varying effects depending on the types of websites and niches.

    For example an technique that works really well for an e-commerce site will not work as well for a niche blog site.

    A static site that is not updated on a regular basis can rank very well if you do certain things. Carrying out these same tasks on a blog will not have much impact. that is why testing is so important.

    I read in an email from a supposed seo expert the other day that read “it if we could figure out the google algorithm then we could rank on the first page of google as easy as pie.”!!

    Actually, google DO NOT hide the secret to first page results. It is simple but time consuming and takes a lot of effort. You have to produce and provide value for your visitor. Relevant information related to what the searcher is looking for.

    Google even provide a whole section of their website dedicated to helping webmasters learn the basic of SEO the google way. here is the link  google webmaster help

    Few of us pay enough attention to the facts that are out there. This is because a lot of this information is hidden amongst lengthy technical data which can be difficult to dissect and gleem the golden nuggets.

    For those that do spend time reading these long winded white papaers and the SEO news releases you will have seen the recent announcement by bing and facebook. They are going to fully integrate the social data from facebook into the bing search results.

    Why is this link between facebook and bing so important?

    Well after the announcement, Google made an almost instant repsonse and you can bet your bottom dollar that this will not be the last change.

    This intergration will change the way that google brings back results. Especially if you use gmail and are usually logged into your google account when you use the google search.

    Why is Google Social Search A Game Changer?

    The changes to the google social search will change the way the search engines deliver results. This may not have an immediate effect on your rankings or traffic. However, over time it will do and so it is important that you take the time to understand what it is google social search does.

    If you want to stay ahead or even get ahead of your competition then learn all you can about social searching and then take some action to ensure your website is the one that is served up to those searching for your product or service.

    As always use the contact me page if you have any questions, I will be happy to helo if I can.

    Here is the video

     
    Mark my words the next thing that will be hot all over the forums will be google social search.

     

  • Get It Up Then Get IT Right Perfection is Overrated

    Get It Up Then Get IT Right Perfection is Overrated

    Search engine optimisation is about so many things. You will read many different theories on the rights and wrongs of ranking your website, design factors, on page optimisation, W3C compliance and the like.

    The thing is this can all be done over time and I would always recommend that you first get it up (if you pardon the pun) and then work on getting it right.

    When trying to rank your website in the search engines, produce a new product or even to design a new website, the first thing is to get it up and out there.

    Whilst of course it is important to get it right waiting for perfection is a problem we should try and live without.

    Every time I look at my website I find of something that I think I can improve. I also get comments from visitors either praise or criticism which is great. Any form of feedback is very much appreciated as they have taken the time to put finger to keyboard and type me a message.

    I have tried many different ways to make the site better. Most of the improvements these days revolve around faster speeding times as this makes a difference to my google rankings and, of course, the visitor experience.

    Over time, I believe that my website has improved in the way it looks and the overall onpage search engine optimisation.IT is still far from perfect but, I think that it is doing ok. It ranks well for a number of highly competitive terms with very few backlinks.

    However much you are tempted to wait until everything is just right, I suggest you get your site online or your product launched as soon as possible and you will reap the benefits.

    As always if you have any questions or comments then do not hesitate to email me via my contact us form.

     

  • SEO and the New Google Algorithm

    SEO and the New Google Algorithm

    SEO and the new Google algorithm 

    Google recently made a major change to their algorithm to continue in their efforts to make the search results more accurate and useful to those if us using google to search for a multitude of things.

     

    Some people have seen their sites drop way down in the serps (search engine results pages) and there has been a lot written about it but in the big scheme of things this is all good in my opinion.

     

    If your sites have good content and are well structured offering your visitors valuable information then you should be ok. 

     

    In fact some of my sites in the more competitive markets have risen in the rankings as other websites have been penalised for being naughty 🙂

     

    If you have a lot of auto generated websites with duplicate content or links from similar sites then you may well have seen a drop. 

     

    The thing is do not panic, you can in fact improve them and get them back up there. IT will take work but with a little effort and a few tweaks it is possible to get them ranking on the first page of google once again.

     

    You can bet your bottom dollar that google will continue to make changes to their algorithm and try to stay ahead of those that work hard to beat the system.

     

    I say why spend time and effort trying to trick or fool the system when all you have to do is make sure that your website adds value to your visitors and the internet user.

     

    That way, you should be able to rank well and stay there without worry.

     

    In my next post, I will dispel the myths surrounding keyword competition.